Federal Liberals Hold Dominant Lead in Newfoundland and Labrador


MQO Research spoke with 600 residents of Newfoundland and Labrador to gauge the political temperature in the province for the October edition of our quarterly political poll: Atlantic Matters.

Federal Politics

According to the latest polling numbers, the Liberals have a 35-point lead over the second place Conservative Party. Among decided and leaning voters:

  • Support for the Liberal Party trended up 3 percentage points to 60%.
  • Conservative support edged down 4 percentage points to 25%.
  • NDP support trended up 3 percentage points to 14%.
  • Support for the Green Party exhibited little change at 1%.
  • The undecided / no vote group was relatively unchanged at 34%.

“The Liberals lead in every region of Newfoundland and Labrador,” said Stephen Moore, Vice-President at MQO. “After a decline earlier in 2018, support for the federal Liberals has levelled off.”

Government Performance

Rating for the leadership of Prime Minster Justin Trudeau held relatively steady with a mean score of 5.3 (on a 10-point scale).

“The Prime Minister’s personal ratings declined earlier in 2018,” said Moore. “For now, he is holding steady.”

The Atlantic Matters poll was conducted by telephone from October 12th to October 26th, 2018 and included 600 randomly selected eligible voters from across the province. The margin of error for the total sample is ± 4.0 percentage points 19 times out of 20.

About MQO Research

MQO Research is one of Atlantic Canada’s leading market research firms, providing research insights to clients throughout the region and beyond. Our team includes experts in quantitative and qualitative methodologies and program evaluation. MQO subscribes to the highest standards of information gathering and research ethics in the industry in Canada.

For more information on Atlantic Matters or MQO Research, contact:

Stephen Moore
[email protected]
Phone: 902-465-3034 / Cell: 902-210-5379

Click here to see the full report